The Hidden Cost of a Clunky Booking Engine
Booking engine
friction could be costing
you millions
friction could be costing
you millions
Booking engine
friction could be costing
you millions
From load time to mobile responsiveness, the smallest checkout details can have a huge impact on your bottom line. In this whitepaper, we break down how one smart switch to a high-performing booking engine unlocked over $3.6 million in additional revenue.
From load time to mobile responsiveness,
the smallest checkout details can have a huge
impact on your bottom line. In this whitepaper, we
break down how one smart switch to a high-
performing booking engine unlocked over $3.6 million
in additional revenue.
Book a Demothe smallest checkout details can have a huge
impact on your bottom line. In this whitepaper, we
break down how one smart switch to a high-
performing booking engine unlocked over $3.6 million
in additional revenue.
Are You Losing Revenue at the Final Click?
You’ve invested heavily in marketing, poured energy into branding, and made sure your property looks irresistible online. But all of that effort can be undone in seconds if your checkout process isn’t up to scratch.
When a guest is ready to book, every click counts. A slow, confusing, or visually outdated checkout can cause hesitation, and hesitation leads to drop-off. What might feel like a small UX issue is actually a major revenue loss.
Think of it like a leaky bucket. You might be filling the top with traffic, but if your booking engine cannot hold it, the value slips right through.
Metric
Before RoomStay
After RoomStay
Difference
Direct Conversion Rate
3.20%
7.27%
+4.07% pts
Direct Booking Revenue
$569,566
$4,254,380
+$3,684,813
Uplift
-
-
+647%
Direct Conversion Rate
3.20%
7.27%
+4.07% pts
Difference
Direct Booking Revenue
$569k
$4,254k
+$3,684,813
Difference
Uplift
+647%
